I’m Cheryl, and The Blake Touch is more than a brand — it’s my personal journey, lived out loud.

From Styling to Soul Work
What started as a love for seasonal decorating and lifestyle styling grew into something deeper — a desire to help others transform not just their spaces, but their lives.

Meet Cheryl
I began my career in banking, then moved into finance and accounting across industries like automotive, manufacturing, and education. For the past 10 years, I’ve run my own bookkeeping business, supporting entrepreneurs and small businesses.

By 2021, I had re-immersed myself in personal development, deepening my understanding of mindset and manifestation. I completed Bob Proctor’s Thinking Into Results and graduated from Kathleen Cameron’s Diamond Academy. I had a website, a mission, and was ready to launch my own mentorship program—one rooted in clarity, confidence, and the belief that we shape our lives from the inside out.

What I didn’t realize then was just how much that inner work was preparing me—not just for business, but for life itself. It became the foundation that carried me through the darkest chapter of my life.

Then — everything came to a standstill.

The Turning Point
After the sudden loss of my son, life paused. I wasn’t moving. I wasn’t nourishing myself. The weight of my grief began to manifest physically. I was out of breath just walking upstairs. My clothes didn’t fit, and I didn’t recognize the woman staring back at me—inside or out.

But deep down, I knew this much:
If he were still here, he’d never want me to live this way.
I wanted his passing to mean something—to honour him through how I lived.

The truth is, these were changes I should have made while he was still with me.
And now, I know he still is—with me, guiding me every step of the way.

It was time to take action. It was time to reclaim myself.

Becoming, Inside and Out
That’s when I came across Joan MacDonald—a woman who began her fitness journey in her 70s and completely transformed her life. Something about her story cracked me wide open. It reminded me that it’s never too late to begin again, and that strength—real strength—starts on the inside.

Her journey gave me hope.
And for the first time in a long time, I felt a spark.

I started small. A walk. A glass of water. A workout from Joan MacDonald’s app. A promise to myself to keep going, even if it wasn’t perfect. Slowly, the fog began to lift. I moved more. I ate to nourish, not numb. I leaned into the mindset work that had once lit me up—and this time, I used it to rebuild me.

I downloaded Joan’s app and committed: press play and show up.
Every single day, seven days a week, I did the workouts—no excuses.
It didn’t matter how I felt. I just got up and did the work.

I knew that if I wanted different results, I had to do things differently.
So I kept going.
I trusted the process.
And I believed—deep down—that change was coming.

And something else began to rise with me:
The book I had started writing in 2021—the one I had set aside when everything fell apart—was still there, waiting.
As I found strength in my body, I also began reclaiming my voice.
Piece by piece, word by word, I returned to the page.

What The Blake Touch Means Today
Today, The Blake Touch reflects my evolution. It’s not just a brand — it’s a reminder that it’s never too late to rise.